Hotel Borg is a Reykjavik landmark. Its status as Iceland’s first and most-celebrated deluxe hotel has endured for nearly a century.
It was the vision of wrestling champion Jóhannes Jósefsson, who made a fortune as a circus performer in America, where his dream of creating a luxury hotel in Iceland was conceived.
Since it’s completion in 1930, it has been a magnet for everyone from heads of state to the famous and glamorous, becoming entwined with Icelandic history along the way. The stories of the past live on in its walls, as it remains the epitome of understated sophistication.